Summer fashion trends from virtual catwalks

Fabric rationing in the 1940s gave us bikinis, the space race sparked a silver trend, and now 2020 is giving us all kinds of outrageous trends started by creative (and bored) millennials in lockdown, now graduating to Fashion Week main stages.

The youthful rebellion

Neon punk hair spikes from Christian Cowan and Collina Strada’s pastel-hued pin curls spiced up outrageous DIY tie dye leotards and crayon scribbled jeans. It was high-fashion versions of the lockdown craft projects we’ve all tried and haven’t been brave enough to wear outside the house.

Smouldering red lips

Internationally there isn’t currently a huge appetite for meeting a sexy sailor in the street and going in for a spontaneous pash, so it’s never been more practical to rock traffic-light-red lipstick on the regular.

Colour blocking

Tomo Koizumi’s models were spiced up with swathes of overflowing aquamarine eyeshadow, and Chromat was doing lime-green nails. Tom Ford was all about hot pink lips, wanting his fashion to be an expression of joy; “like perhaps there’s a party to go to – even if there’s not. And it does, of course, look great
on Zoom.”

All about eyes

Bold, smoky eyes were everywhere during fashion weeks this year. Chanel models were rocking smoky-grey matte lids, and Giambattista Valli went for super-strong kohl-lined punk rock looks. With the world donning masks on the regular, it’s an expression injection for your smize.

Bare faces and dewy skin

Lots of designers put the focus on going au natural, which is more about skincare than makeup. Runway models were emphasising super-healthy glows – coincidence? You can recreate this at home using layers of moisturizing balm, cream foundation and bronzer for a sexy edge. It’s like your skin, but better.

 

 

Summer fashion trends from virtual catwalks
shayan rti jjEshF VIAY unsplash web
TomoKoizumi fromTomo Koizumi website 2 web

Image: Tomo Koizumi

00003 Giambattista Valli SS21 RTW web

Image: Giambattista Valli

zimmermann Alessandro Lucioni web

Image: Alessandro Lucioni, gorunway.com